St. Louis, Missouri STL
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Oldest neighborhood newspaper in St. Louis · Independent and all volunteer-run since 1970

Local Business

Now I’ll Dial the Magic Number

June 1978

Original magician with telephone and magic hat.

726-6974 is a magic number. By calling Jo Ann at that deceptively simple number you can place your business ad in this amazing newspaper; Your message will appear instantly on the first of the month, eight incredible times a year. It will be delivered by (sleight of) hand to every home, business, and institution in our area. Our audience resides in the neighborhood bounded by Lindell and Delmar, DeBaliviere and Westgate. Call the magic number today. See what fabulous feats it will perform. People’s Clinic

Original photograph caption

Original illustration for The Paper’s advertising notice. The Paper, June 1978, page 3. Artist not credited.

Originally published in The Paper, June 1978.

Read this article in the original newspaper issue.

Original source: SD_Times1978_06.pdf, printed page(s) 3; PDF page(s) 3.